{"id":5698,"date":"2026-05-07T09:56:07","date_gmt":"2026-05-06T23:56:07","guid":{"rendered":"https:\/\/partner.synnex.com.au\/apple\/?page_id=5698"},"modified":"2026-10-07T10:43:06","modified_gmt":"2026-10-06T23:43:06","slug":"new-to-mac","status":"publish","type":"page","link":"https:\/\/partner.synnex.com.au\/apple\/new-to-mac\/","title":{"rendered":"New to Mac"},"content":{"rendered":"

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Unlock the Mac Opportunity<\/strong> with Synnex<\/h1><\/span>
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Grow your Apple business with the New to Mac program, designed to help partners introduce Mac to more business customers through Synnex.<\/h4><\/span>
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Learn more<\/span><\/a><\/div>
Submit opportunity<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div>
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Earn up to 4% rebate on eligible Mac opportunities<\/h4><\/span>
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Submit opportunities from 10-100 units per customer<\/h4><\/span>
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Receive approved deal protection through Synnex<\/h4><\/span>
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Support customers with eligible Mac products<\/h4><\/span>
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Program Overview <\/span><\/h2><\/span>
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The New to Mac program is designed to help partners introduce Mac into more business environments by supporting eligible customer opportunities through Synnex.<\/h3><\/span>
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Product<\/th>\nIncentive<\/th>\n<\/tr>\n<\/thead>\n
Eligible Mac products<\/td>\n4%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n
X<\/span>\u00a0 MacBook Neo products are excluded from the Program.<\/div>\n<\/div><\/div><\/div>
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Program Details<\/span><\/h2><\/span>
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Category<\/span><\/span> <\/span><\/th>\nDetails<\/span><\/span> <\/span><\/th>\n<\/tr>\n<\/thead>\n
Eligible Customer<\/span><\/span><\/td>\nBusinesses with fewer than 10 Mac purchases within the last 4 years<\/span><\/span><\/td>\n<\/tr>\n
Opportunity Size<\/span><\/span> <\/span><\/td>\n10-100 Mac units per customer<\/span><\/span> <\/span><\/td>\n<\/tr>\n
Eligible Products<\/span><\/span> <\/span><\/td>\nMacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, Mac Studio<\/td>\n<\/tr>\n
Deal Protection<\/span><\/span> <\/span><\/td>\nProvided upon approval. Contact your Synnex BDM for specifics<\/span><\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>
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20 February 2027 | Marvel Stadium, Melbourne<\/h4><\/span>
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Register New to Mac opportunities for your chance to see Bruno Mars live.<\/p>\n

Earn 100 points per approved opportunity, or accelerate to 400 points total when you close within 90 days.<\/span><\/p>\n<\/div>

Learn more   ><\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

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How the Program Works <\/span><\/h2><\/span>
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Start<\/span><\/span><\/div>Finish<\/span><\/span><\/div><\/div><\/div><\/div>
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Step 1:<\/strong> Complete Training<\/h4><\/span>
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Complete the Apple Sales Coach New to Mac training.<\/a><\/p>\n<\/div>

New to Sales Coach?<\/span><\/div><\/div><\/div>
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Step 2:<\/strong> Identify an Opportunity<\/h4><\/span>
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Find customers with fewer than 10 Mac purchases within the last 4 years.<\/p>\n<\/div><\/div><\/div>

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Step 3:<\/strong> Submit an Opportunity<\/h4><\/span>
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Submit your opportunity through the Synnex portal<\/a> for review<\/p>\n<\/div><\/div><\/div>

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Step 4:<\/strong> Secure Deal Protection<\/h4><\/span>
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Once approved, your opportunity receives deal protection for the approved period of 90 days.<\/p>\n<\/div><\/div><\/div>

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Step 5:<\/strong> Close & Earn<\/h4><\/span>
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Complete the transaction and submit documentation to receive eligible incentives.<\/p>\n<\/div><\/div><\/div>

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Who to Target <\/span><\/h2><\/span>
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The iPhone Customer<\/h4><\/span>
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They buy iPhone for their team but haven’t considered Mac. The ecosystem conversation is natural – they already know and love Apple.<\/p>\n<\/div><\/div><\/div>

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The Legacy PC Customer<\/h4><\/span>
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Their fleet is aging and due for a refresh, creating an opportunity to introduce Mac.<\/p>\n<\/div><\/div><\/div>

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The Low Mac Buyer<\/h4><\/span>
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They’ve bought a handful of Mac devices but never at scale. So there is precedence for Mac in the organisation already.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

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Why Mac, Why Now? <\/span><\/h2><\/span>
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Familiar Apple Experience<\/h4><\/span>
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Many SMB employees already use iPhone, making Mac a natural extension for work<\/p>\n<\/div><\/div><\/div>

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Accessible Entry Point<\/h4><\/span>
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A more accessible entry point makes Mac adoption easier for SMB customers<\/p>\n<\/div><\/div><\/div>

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Microsoft 365 Ready<\/h4><\/span>
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Word, Excel, PowerPoint, Outlook, Teams all run natively on Mac<\/p>\n<\/div><\/div><\/div>

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Long-Term Opportunity<\/h4><\/span>
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New to Mac customers often continue investing in Apple devices over time<\/p>\n<\/div><\/div><\/div>

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Apple Business is Free<\/h4><\/span>
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Zero-touch deployment with no platform cost, so you can sell the service<\/p>\n<\/div><\/div><\/div>

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Less Competition<\/h4><\/span>
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Fewer partners actively lead with Mac, helping create stronger positioning and margin opportunities.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

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Resources<\/h2><\/span>
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Access the tools, training, and materials you need to get started with New to Mac.<\/p>\n<\/div>

<\/i><\/i><\/span>Sales Resources<\/span><\/a><\/h4><\/div>

\nSMB Playbook & Objection Handling<\/a><\/p>\n

Mac Lineup Guide<\/a><\/p>\n

Selling Mac with Apple Silicon<\/a><\/p>\n

Mac in Business at a Glance<\/a><\/div><\/div><\/div>

<\/i><\/i><\/span>Training & Enablement<\/span><\/a><\/h4><\/div>

\nComplete Sales Coach Training<\/a><\/p>\n

New to Mac Launch Call <\/a><\/div><\/div><\/div>

<\/i><\/i><\/span>Actions<\/span><\/a><\/h4><\/div>

\nSubmit an opportunity
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Ready to get started?<\/h1><\/span>
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Submit your New to Mac opportunity with Synnex today<\/h4><\/span>
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Submit your deal <\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":60,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"footnotes":""},"class_list":["post-5698","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/partner.synnex.com.au\/apple\/wp-json\/wp\/v2\/pages\/5698","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/partner.synnex.com.au\/apple\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/partner.synnex.com.au\/apple\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/partner.synnex.com.au\/apple\/wp-json\/wp\/v2\/users\/60"}],"replies":[{"embeddable":true,"href":"https:\/\/partner.synnex.com.au\/apple\/wp-json\/wp\/v2\/comments?post=5698"}],"version-history":[{"count":6,"href":"https:\/\/partner.synnex.com.au\/apple\/wp-json\/wp\/v2\/pages\/5698\/revisions"}],"predecessor-version":[{"id":5880,"href":"https:\/\/partner.synnex.com.au\/apple\/wp-json\/wp\/v2\/pages\/5698\/revisions\/5880"}],"wp:attachment":[{"href":"https:\/\/partner.synnex.com.au\/apple\/wp-json\/wp\/v2\/media?parent=5698"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}